Poster on Violence Against Women 22-12-2012

Role of Media Publicity in Activising the State Apparatus
Media publicity has proved to be the most effective tool in activising the state apparatus. In the post-emergency period, investigative journalism got pride of place in the mainstream media. On the one hand plethora of sensational articles trivialised the issue but on the other hand several sensitive portrayals of the issue were also given space in the media. Many protest actions by the women's groups and mass organisations against rape of poor, dalit, tribal or minority women without media coverage would have been ruthlessly crushed. Thus media publicity can be double edged. Gender sensitisation programmes for journalists and other mass communication personnel are viewed seriously by the women's groups.